Red Envelope Madness!
Is there any proof of this claim? Has Netflix said anything like that? I find it a bit hard to believe.
It's Blockbuster, not Netflix. I don't have "proof", just one users statement that it happened to him.
It also happened to me FWIW. I think CBS Marketwatch even mentioned it in a public article to which Blockbuster replied "this is not our standard offer [read: we don't want everyone gaming our system]".