Red Envelope Madness!

Wednesday, August 11, 2004

If you can't beat 'em, join 'em **UPDATED

UK company Alteraxion partners with Netflix for its UK invasion this Autumn. Why? Netflix is the best at what it does. See their blog for a very good analysis of the reasons for Netflix's success.

**Update: From Andrew P. Carton, Managing Director at alteraxion, "although we have had regular discussion with Netflix we do not currently work for or with them in their efforts to enter the UK market."

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