Red Envelope Madness!

Thursday, July 07, 2005

Hal Hartley Takes Latest Film to Netflix for DVD Release

Via Indiewire.com:

"Even though we felt 'The Girl From Monday' had great commercial appeal, most mainstream distributors thought it was too much of an art film to warrant the high cost of theatrical release," said Steve Hamilton, in a statement. "As an alternative means of promoting our film, we joined forces with Netflix, a company whose model and philosophy provided a much more direct link between the filmmaker and the viewer."

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